Live demo

Pricing

Book the screen by the hour.

We walk Friday, Saturday and Sunday, 12pm to 6pm. Take one hour or take the day. The format you run makes no difference to the price.

Rates

Three ways to book.

Prices are per hour and depend on whether the hour is peak or off-peak. No VAT, because AdWalk isn't VAT registered.

  • The whole screen

    Exclusive Hour

    £32peak, per hour

    The screen is yours for the full hour. Nobody else is on it.

    • 60 minutes of screen time
    • No other advertisers
    • £25 off-peak
    • Book at least 24 hours ahead
    Ask for the live demo

  • Lowest price

    Shared Hour

    £15peak, per hour

    Up to three advertisers share the hour, taking turns a minute at a time.

    • 20 minutes of screen time guaranteed
    • Three advertisers in the hour at most
    • £13 off-peak
    • Spread across the whole hour, not in one block
    Ask for the live demo

  • Off the route

    Event Hire

    £50per hour, flat

    For events and private bookings away from the city centre route.

    Ask for the live demo

Every fifth Exclusive Hour you book earns you a free 20-minute Shared slot. We keep track of it, you don't have to.

Peak and off-peak

When the busy hours are.

We walk 12pm to 6pm on Friday, Saturday and Sunday. These are the hours we charge peak rates for.

DayOff-peakPeak
Friday12pm to 3pm3pm to 6pm
Saturday12pm to 1pm1pm to 6pm
Sunday12pm to 1pm, 4pm to 6pm1pm to 4pm

These windows are our current estimate of when the street is busiest. They are not a measured footfall count. We will adjust them as we gather our own data, and we will tell you before any booking of yours is affected.

Extras

Three things you can add.

  • Video creation

    If you want a video ad and don't have a clip, we can make one. Tell us what you want and we'll give you a price.

  • Leaflets and samples

    The operator hands out your leaflets, vouchers or samples while the screen runs your ad. You supply them, we distribute them on the route. Ask us for a price.

  • Tracked campaign report

    A QR code unique to your campaign, and a report at the end of the week showing how many people scanned it, claimed the offer and redeemed it at your counter. Ask us for a price.

You can show a QR code on any ad at no extra cost. The add-on is the tracking: a code unique to you, and the numbers afterwards.

Included

Included with every booking.

  • Any format

    Static, video, a daily deal, a QR code, hiring, or walking people to your door. Your choice, and it never changes the price.

  • Artwork checked

    We put your artwork on the screen and check it reads from across the street before the shift goes out.

  • The full route

    Leicester Station, along Granby Street, to the Clock Tower, for every hour you book.

  • Change it between bookings

    Run a static ad one weekend and a daily deal the next. Tell us what you want on the screen.

  • Cover for lost time

    If a shift is cut short by weather, a fault or a safety issue, we reschedule the lost screen time onto another shift.

  • No VAT

    AdWalk isn't VAT registered, so the price you see is the price you pay.

Questions

Pricing questions.

Anything else, ask us when you book the demo.

Can I book a single hour?

Yes. There is no minimum. One off-peak Shared Hour is £13, and that is a real booking, not a trial.

How is a Shared Hour divided up?

Up to three advertisers take turns, a minute each, round and round for the hour. That gives everyone 20 minutes, spread evenly, so all three reach the same mix of people walking past. You are never stuck in one 20-minute block while the street changes around you.

What if nobody else books my Shared Hour?

You still get your guaranteed 20 minutes and we fill the rest with our own ads. Your share never goes down, and it never goes up either, so the price stays honest both ways.

Do I need to run an offer?

No. An offer with a QR code is one option out of several. Plenty of businesses just want their name and their best dish on a screen that walks past a few thousand people.

How far ahead do I need to book?

At least 24 hours for an Exclusive Hour, so we can get your artwork on the screen and checked. Shared Hours and Event Hire, talk to us and we'll fit you in where we can.

When do I pay?

Before your booking starts.

Is VAT added?

No. AdWalk isn't VAT registered, so the price you see is the price you pay.

Can I get help making the ad?

Yes. Send us what you have and we'll set it up. If you want a video made, ask us for a quote.

See it working in 60 seconds. Ask for the live demo.

We'll show you the screen, the route and the formats, and you can decide what yours shows.

Ask for the live demo