Why it works
Street advertising you can measure.
The people walking past your door at the weekend are already out. AdWalk puts your offer in front of them, lets them act on it straight away, and counts what happens.
On their terms
Nobody gets pestered.
Street promoters work by blocking your path, and people learn to walk around them. The screen does the asking instead, so people look because they chose to. If you book leaflets or samples, the operator offers them to people who have already stopped, which is a very different thing from pushing paper at someone trying to get past.
- No sales pitch from the walker
- Leaflets and samples only if you book them
- Everyone who claims chose to
Measured
Every step leaves a record.
Street advertising is usually hard to measure. With AdWalk, each stage is recorded, so you can see what your weekend produced.
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On screen
Your guaranteed plays and screen time, every day of your booking.
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Scanned
How many people scanned your QR code.
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Claimed
Each claim, with the date and time.
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Redeemed
Each code used at your counter, with the date and time. A code only works once.
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Your numbers
After your campaign, you get the figures for your offer.
What we promise, and what we don't.
We guarantee your screen time and your plays. We don't promise a set number of customers, because nobody honestly can. We do promise you'll see exactly what your campaign produced.
Compared
How it compares with what you use now.
A door-to-door leaflet drop and social media ads are the usual alternatives. Here is how they stack up.
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Door-to-door leaflet drop
- Cost
- £325 to £7005,000 leaflets, printed and delivered in LeicesterSource, footnote 1
- When
- Delivered once
- Where
- Through letterboxes
- What you can count
- No built-in count of who came in
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Social media ads
- Cost
- Your budgetSpent while the ad runs
- When
- Whenever the platform shows it
- Where
- In feeds, chosen by the platform's algorithm
- What you can count
- Views and clicks, not visits to your counter
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AdWalk
- Cost
- From £13Per hour, and no minimum booking
- When
- Friday to Sunday, 18 hours
- Where
- On the street, along Granby Street
- What you can count
- Scans, claims and redemptions
Door-to-door distribution in Leicester is quoted at £35 to £59 per 1,000 homes (DOR-2-DOR Leicester). Printing A5 leaflets costs about £30 to £80 per 1,000 (Lux Branding, 2026). For 5,000 leaflets that's £175 to £295 to deliver plus £150 to £400 to print, before any design cost. Prices checked September 2026.
Local
Built for Leicester city centre, and nowhere else.
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One city centre
The screen only walks Leicester city centre, close to the businesses advertising on it. No national campaigns.
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Independents first
Priced for independent businesses: book a single hour from £13, or the whole screen from £25.
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A known route
Leicester Station, Granby Street and the Clock Tower. You always know where your offer was seen.
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Busy at both ends
The route starts at Leicester Station, with 5.5 million entries and exits a year, and ends at the Clock Tower, which the council's city centre health check names as the natural focal point for pedestrian activitySources, footnote 2.
Office of Rail and Road, Estimates of station usage, April 2024 to March 2025: 5,527,136 entries and exits at Leicester. Leicester City Council, Leicester City Centre Healthcheck, Leicester Retail and Leisure Study 2021, section on pedestrian flows.
See it working in 60 seconds. Ask for the live demo.
We'll show you the screen, the route and the formats, and you can decide what yours shows.
Ask for the live demo